Social media campaigns

Social media campaigns: getting your content in front of the right audience

NewVisibility, a social media advertising agency based in the province of Como, plans and manages your company’s sponsored campaigns on Facebook, Instagram and other social media platforms. From defining objectives, target audiences and budgets to creating targeted adverts that reach the right people at the right time: a service that transforms your social media presence into concrete, measurable results.

Strategy and targeting: reach the right audience

That’s the beauty of social media campaigns: you’re not speaking to everyone, you’re speaking to the people who matter to you. We identify the right audience based on interests, behaviour, age and location, and create targeted adverts on the platforms where that audience spends their time. Less wastage, more leads that really count.

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Budget: every euro spent wisely

Investing in social media doesn’t mean spending more, but spending more effectively. Together, we’ll set a budget in line with your objectives and monitor it day by day, allocating resources where they deliver the best results. We test, measure and optimise as we go: no waste, just results.

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Remarketing and new audiences

Anyone who has already visited your website or interacted with you is just one step away from becoming a customer: with remarketing, we reach them again with tailored messages. At the same time, we target new audiences similar to your best customers, to help grow your network with people who are truly your ideal target audience.

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Monitoring and results

A campaign that has been launched is not a finished campaign. We monitor it every day, adjusting our approach based on how the audience responds, and at the end of the campaign we provide you with a clear report: people reached, interactions and conversions achieved. Concrete data so you always know what you’ve achieved.

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Precise targeting and wide reach. The most comprehensive advertising platform: on Facebook, campaigns reach a wide audience with some of the most advanced targeting options available, based on age, interests, behaviour and geographical location. Ideal for raising your profile locally, generating leads and reaching the right audience whilst optimising your budget.

Eye-catching campaigns. The ultimate visual platform, perfect for adverts that blend seamlessly into feeds, Reels and Stories. On Instagram, campaigns focus on impactful images and videos to attract a younger, more engaged audience – ideal for brand awareness and for introducing people to products and services.

Reach people looking for inspiration. On Pinterest, people are searching for ideas and are already in the discovery and purchasing stages. Campaigns target users with high intent, showing your content to those who are planning a purchase – particularly effective for visual sectors such as home furnishings, fashion, food and design.

Latest social media campaigns projects

Joia Paris

Joia Paris Marketing strategy

C.G. Capelletti

C.G. Capelletti Marketing strategy

Abbattista

Abbattista Marketing strategy

Roberto Cavalli Home Interiors

Roberto Cavalli Home Interiors Marketing strategy

The cost of a social campaign depends on objective, audience, platforms, creative, duration and level of management. As an agency in Cantù, in the province of Como, we agree the budget with you and check it every day, keeping the ad budget and the agency fee separate.

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The right social platform depends on objective, audience and product: Facebook for reach and local enquiries, Instagram for visual storytelling, Pinterest for visual sectors, LinkedIn for B2B. In Cantù we help companies in Como, Brianza, Milan and Ticino choose where to invest.

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An effective social campaign is set up by starting from objective, audience and budget, then creating ads suited to each platform and monitoring the data every day. In Cantù, in the province of Como, we support companies in Como, Brianza and Milan at every stage, from strategy to the final report.

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Targeting in social campaigns shows ads only to the right people, chosen by interests, behaviour, age and location. From Cantù, in the province of Como, we define the audience together with objectives and budget for companies in Como, Brianza, Milan and Ticino, then test, measure and optimise along the way.

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Social ads work when they combine a clear message, polished creative, the right format for each placement and a precise call to action. In Cantù, in the province of Como, we design them for companies in Como, Brianza, Milan and Ticino, starting from objectives, audience and budget.

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Remarketing on social media shows ads again to people who have already visited your website or interacted with you, while lead generation collects enquiries through forms and landing pages. From Cantù, in the province of Como, we set up campaigns for companies in Como, Brianza, Milan and Ticino.

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A social campaign is measured by linking each ad to an objective and monitoring reach, interactions, enquiries and conversions, with a clear final report. In Cantù, in the province of Como, we set up measurement from the start for companies in Como, Brianza, Milan and Canton Ticino.

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B2B social campaigns reach companies and decision-makers with targeted ads on LinkedIn, Facebook and Instagram, starting from objectives, audience and budget. NewVisibility, in Cantù in the province of Como, sets them up for companies in Brianza, Milan and Ticino, with daily monitoring and a clear report.

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Because a social campaign agency in Cantù, in the province of Como, offers you a nearby team that combines strategy, targeting, photo, video and reporting. NewVisibility supports companies in Como, Brianza, Milan and Canton Ticino, with a budget checked every day and no promise of guaranteed results.

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To optimise and grow a social campaign you read the data every day and correct audience, creative and budget as you go, with testing and clear reports. In Cantù, in the province of Como, we do this for companies in Como, Brianza, Milan and Ticino.

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We develop software, create content using AI and optimise your brand’s presence on the new AI-powered search engines.

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Social media campaigns

Strategy and targeting: reach the right audience

Budget: every euro spent wisely