In Cantù, in the province of Como, our team follows the whole process: creative direction, location and set preparation, shooting with our own equipment and post-production. The images come out ready for campaigns, social media and brand communication between Como, Brianza and Milan.
Every project starts from the tone of the brand and ends with images consistent with the rest of your communication.
Whether it is a new collection, a campaign or social media content, the images are born inside a project. If you are a company in Como, Brianza or Canton Ticino, you can also see our photography service as a whole.
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A lifestyle shoot shows products and services within a real-life scene, with setting, styling and light consistent with the brand. In Cantù, in the province of Como, we build it for companies in Como, Brianza and Milan, ready for website, social media and campaigns.
A fashion shoot is organised starting from the campaign objective, then defining mood, location, models, styling and post-production. From Cantù we follow every phase for brands in Como, Brianza and Milan, with an in-house team and our own equipment.
Styling and shoot set design are handled by the creative team together with the client, under the guidance of the creative direction. From Cantù, in the province of Como, we prepare looks, location, lighting and set-up before shooting day, for brands in Como and Milan.
Models for a shoot are chosen according to the brand, audience and role in the image, assessing naturalness and consistency with the campaign. Usage rights and releases must be defined in writing. In Cantù, near Como, casting is agreed before shooting.
A consistent look and feel is built with clear rules on light, colour, composition and setting, set by the creative direction and applied to every shoot. In Cantù, in the province of Como, we help brands between Brianza and Milan maintain it over time.
A photo campaign for a collection is prepared by defining the message, channels and shot list before shooting, then consistent looks, locations and models. In Cantù, in the province of Como, we support brands in Como, Brianza and Milan through to post-production.
Worn photos convey style and movement, while the ghost mannequin shows the shape and details of the garment uniformly: the choice depends on the channel. The technique is defined at quote stage, from Cantù, for brands in Como, Brianza and Milan.
A lookbook or a fashion catalogue is set up starting from the sequence (cover, chapters, details) and only then from the shots, with a consistent style. In Cantù, in the province of Como, we help brands between Como and Milan plan it.
NewVisibility, an agency in Cantù with an in-house photo, video, web development and marketing team, handles fashion shoots between Como and Milan from creative direction to post-production, with its own equipment and CSSDA awards for some of its websites.
For lifestyle photos in the Lake Como area, the place is chosen according to the brand's mood, first checking permits, access and privacy. From Cantù, in the province of Como, we help you find the right set for companies in Como and Brianza.
To keep a consistent portrait style, document the lighting, background, framing and retouching of the initial shoot. That way companies in Como, Brianza and Milan can add new colleagues in later sessions without breaking the harmony of the team page.
To get consistent photos for a catalogue you need shared rules: the same light, framing, background and colour treatment for every product. In Cantù we set them in the brief and apply them in shooting and post-production, for companies in Como, Brianza and Milan.
The creative direction of a shoot is the choice of mood, style and tone of the images so that they tell the brand's story consistently. It defines light, colours, composition and setting based on your visual identity. We handle it in Cantù, in the province of Como, for companies in Brianza, Milan and Ticino.
Licence and usage rights for company photos establish who can use the images, where and for how long, and must be defined in writing with the parties involved or an adviser. For companies in Como, Brianza and Milan we include them in the quote from our studio in Cantù. This is not legal advice.
An annual photo plan starts by listing the needs of the coming months, such as products, events, team and campaigns, and grouping them into a few targeted shoots. NewVisibility builds it in Cantù with companies in Como, Brianza and Milan.
