Who takes care of the styling and set design of the shoot?

NewVisibility, communication and digital marketing agency in Cantù
Styling

Who takes care of styling and set design

Styling and set design are handled by the creative team together with the client, under the guidance of the shoot's creative direction.

From Cantù, in the province of Como, we define mood, style and tone, then prepare location, lighting and set-up before shooting day.

Mood and references

We start from shared references to align style and atmosphere.

Set design

Props and details are chosen to support the product, without covering it.

Final look

The styling is checked on set, to keep the shots consistent for brands in Como, Brianza and Milan.

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Need a shoot cared for down to the details?

Tell us about your project and the tone you want to give the images.

Services of interest

Models for a shoot are chosen according to the brand, audience and role in the image, assessing naturalness and consistency with the campaign. Usage rights and releases must be defined in writing. In Cantù, near Como, casting is agreed before shooting.

A consistent look and feel is built with clear rules on light, colour, composition and setting, set by the creative direction and applied to every shoot. In Cantù, in the province of Como, we help brands between Brianza and Milan maintain it over time.

A photo campaign for a collection is prepared by defining the message, channels and shot list before shooting, then consistent looks, locations and models. In Cantù, in the province of Como, we support brands in Como, Brianza and Milan through to post-production.

Licence and usage rights for company photos establish who can use the images, where and for how long, and must be defined in writing with the parties involved or an adviser. For companies in Como, Brianza and Milan we include them in the quote from our studio in Cantù. This is not legal advice.

An annual photo plan starts by listing the needs of the coming months, such as products, events, team and campaigns, and grouping them into a few targeted shoots. NewVisibility builds it in Cantù with companies in Como, Brianza and Milan.

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