A corporate video tells the story of your company's identity: its people, its values, the way it works. At NewVisibility, in Cantù near Como, we build it with a precise method that runs from your goals to the final edit, handling every step in-house.
First, we understand who you are talking to and what you want to achieve: reaching new clients, introducing yourself to partners and investors, attracting new talent or strengthening your team's sense of belonging.
We turn your goals into a story: we choose the tone, the people on screen, the locations and the key messages. A shared storyboard lets you see the video before shooting even begins.
We shoot on your premises with equipment we own: cinema cameras and lenses, gimbals, sliders, cranes, drones and LED lights. We put the people in front of the camera at ease, so interviews come across naturally.
In post-production we give the story its rhythm: shot selection, music, colour correction, graphics and captions. The result is a video consistent with your brand image.
From the same footage we create versions for your website, sales presentations and social media, including vertical formats.
A corporate video is convincing when it is authentic. That is why we give space to the voices of the people who lead the company, the places where you work and the details that set you apart from your competitors.
With NewVisibility you have one point of contact for the whole project: strategy, filming, editing and distribution. This means:
A production process video starts with a site visit to choose the phases that make your product unique. We film them with close-ups and smooth movements and build a clear story in the edit. From Cantù we work for companies in Como, Brianza and Milan, with formats for your website, trade fairs and social media.
A corporate video interview is built on a shared set of questions, with carefully designed set, lighting and audio, often with several cameras. In the edit we select the most effective passages. We shoot on site or in a dedicated space, for companies in Como, Brianza, Milan and Lugano, also creating short versions for social media.
A corporate video shows people and the way they work with a narrative approach, while an institutional video presents identity, history and structure more formally. The two often coexist in a single project. From Cantù we help companies in Como, Brianza and Milan choose the right approach at concept stage.
To tell a company's history and values, start from people, places of origin and everyday actions, not slogans. With interviews, archive material and footage on site we build a sober story. NewVisibility, in Cantù, produces it for companies in Como, Brianza, Milan and Lugano.
Testimonials in a corporate video work best with different voices and spontaneous conversations, edited into a broader story. Consents and releases must be agreed in writing with the people involved. We shoot from Cantù for companies in Como, Brianza, Milan and Lugano.
To present team and premises in a corporate video, alternate an overview of the spaces, the faces of the people who work there and the details of how they do things, without stiff poses. From Cantù, in the province of Como, we film the premises of companies in Brianza, Milan and Lugano with an agile crew.
To film at your company without stopping work you need a site visit, a schedule by department, an internal contact and people informed in advance. The crew adapts to the company's rhythms. From Cantù we work this way with businesses in Como, Brianza, Milan and Lugano.
A corporate video for family and artisan businesses in Brianza needs a team that listens before filming. NewVisibility, a Cantù agency with an in-house team, its own crew and equipment, combines interviews and footage of the work into a sober story, also for companies in Como, Milan and Lugano.
It is worth updating or redoing a corporate video when the company has changed: if the content still holds, refreshing the edit and graphics is enough; if premises, people or identity are different, it is better to start again from a new concept. From Cantù we assess each case with companies in Como, Brianza and Milan.
Entrusting your corporate video to a Cantù agency with its own crew and equipment means a single point of contact, no equipment hire and no handovers between suppliers. The in-house team follows the project from the idea to the edit, for companies in Como, Brianza, Milan and Lugano, with a tailored quote.
The main types of business video are corporate, product, events and trade fairs, interviews, production process and social content. The choice depends on goal, audience and channel: in Cantù we help companies in Como, Brianza and Milan identify the most suitable format.
A video storyboard describes shots, text and music scene by scene before filming: it lets you approve the video in advance and shoot with a clear plan. In Cantù we prepare it after the concept, for companies in Como, Brianza, Milan and Lugano.
To organise interviews and testimonials at a trade fair, choose the people first, prepare a set of questions and find a quiet corner for the audio, without interrupting the stand. We handle it from Cantù, in the province of Como, for companies in Brianza, Milan and Lugano.
In video projects for companies in Brianza, NewVisibility starts with a meeting and a site visit, then follows the idea, filming, editing and delivery with the same Cantù team. The quote is tailored and our proximity makes it possible to update content over time.
An employer branding video shows real people, environments and daily work, with the voices of those who work at the company, not slogans. We produce it in Cantù, in the province of Como, for companies in Como, Brianza, Milan and Lugano that want to be known by candidates.
