How do you include customer and employee testimonials in a corporate video?

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Testimonials give the story credibility: real people speak

Including customer and employee testimonials in a corporate video means giving a voice to those who experience the company every day. At NewVisibility, in Cantù in the province of Como, we gather them through guided interviews and edit them into a broader story, without them sounding staged.

Choosing the right voices

Together we select who to interview: long-standing customers, partners, colleagues. Each voice must bring a different point of view.

Putting people at ease

A guided conversation, without rigid scripts, brings out spontaneous stories. We take care of lighting and audio so that every voice is clear.

Editing with balance

In the edit we alternate the voices with images of the business and choose the most significant passages, preserving the meaning of what was said.

NewVisibility, communication and digital marketing agency in Cantù
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Mind the permissions

Releases and consents: to be agreed in writing

People who appear on video and tell their experience must be informed and be able to consent to the use of their image and voice. In general it is best to agree releases and terms of use in writing with the people involved, and with a trusted adviser. For privacy and cookie matters concerning videos on your website, see the page on privacy, GDPR and cookies.

We produce testimonials for companies in Como, Brianza, Milan and Lugano, adapting set and timing to the people involved.

Portfolio

Videos and projects delivered

Want to give a voice to customers and employees?

Write to us: together we will set up the questions, the set and the edit.

Services of interest

To present team and premises in a corporate video, alternate an overview of the spaces, the faces of the people who work there and the details of how they do things, without stiff poses. From Cantù, in the province of Como, we film the premises of companies in Brianza, Milan and Lugano with an agile crew.

To film at your company without stopping work you need a site visit, a schedule by department, an internal contact and people informed in advance. The crew adapts to the company's rhythms. From Cantù we work this way with businesses in Como, Brianza, Milan and Lugano.

A corporate video for family and artisan businesses in Brianza needs a team that listens before filming. NewVisibility, a Cantù agency with an in-house team, its own crew and equipment, combines interviews and footage of the work into a sober story, also for companies in Como, Milan and Lugano.

The main types of business video are corporate, product, events and trade fairs, interviews, production process and social content. The choice depends on goal, audience and channel: in Cantù we help companies in Como, Brianza and Milan identify the most suitable format.

A video storyboard describes shots, text and music scene by scene before filming: it lets you approve the video in advance and shoot with a clear plan. In Cantù we prepare it after the concept, for companies in Como, Brianza, Milan and Lugano.

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