A production process video takes viewers inside your company: raw materials, machinery, skilled hands, quality checks and finishing. At NewVisibility, based in Cantù near Como, we turn the everyday work of your shop floor into a visual story that explains the value of what you make.
Inside the shop floor, through a storyteller's eyes
The stages of a production process video
Every supply chain is different: that's why we start with a site visit and build the story around the stages that make your product unique.


One story working across many channels
A production process video is ideal for your website, trade fairs, sales presentations and internal training. From the same footage we also create short vertical clips for social media, perfect for highlighting a detail or a specific process.

A corporate video interview is built on a shared set of questions, with carefully designed set, lighting and audio, often with several cameras. In the edit we select the most effective passages. We shoot on site or in a dedicated space, for companies in Como, Brianza, Milan and Lugano, also creating short versions for social media.
A corporate video shows people and the way they work with a narrative approach, while an institutional video presents identity, history and structure more formally. The two often coexist in a single project. From Cantù we help companies in Como, Brianza and Milan choose the right approach at concept stage.
To tell a company's history and values, start from people, places of origin and everyday actions, not slogans. With interviews, archive material and footage on site we build a sober story. NewVisibility, in Cantù, produces it for companies in Como, Brianza, Milan and Lugano.
A video storyboard describes shots, text and music scene by scene before filming: it lets you approve the video in advance and shoot with a clear plan. In Cantù we prepare it after the concept, for companies in Como, Brianza, Milan and Lugano.
To organise interviews and testimonials at a trade fair, choose the people first, prepare a set of questions and find a quiet corner for the audio, without interrupting the stand. We handle it from Cantù, in the province of Como, for companies in Brianza, Milan and Lugano.




