ASMR videos (Autonomous Sensory Meridian Response) are built on close-up sounds and detailed images: the rustle of fabric, the click of a clasp, a material being cut. At NewVisibility, based in Cantù near Como, we create them with 3D audio and macro shots to turn the materials of your product into a sensory experience.
An ASMR video slows things down and invites people to listen. Sound takes centre stage, with images following it up close. The key ingredients are:
It's the perfect language for materials, craftsmanship, food, cosmetics, fashion and design.
All our videosThe sound of a zip, a piece of wood or a fabric conveys the quality of a material instantly, almost as if you could touch it.
ASMR works beautifully in short vertical content for reels, stories and TikTok, where an unusual sound grabs attention. We integrate it into your social media campaigns.
Applied to your production process, ASMR highlights the skill and care behind every stage.
Opening the packaging, details and finishes become a moment of discovery that makes your product more desirable.
We design ASMR videos with social media in mind from the start: vertical framing, an immediate hook and sound crafted for headphone listening too. From a single set we create multiple pieces of content to publish over time, for companies in Como, Brianza, Milan and Lugano.
A still life video is shot in the studio by building the set around the product, designing lighting and reflections and using slow movements and macro details. Our studio in Cantù, in the province of Como, is available to companies in Brianza, Milan and Lugano.
The most common types of product video are detail, function and in-context videos; the choice depends on what viewers need to understand. In Cantù we design them to measure for companies in Como, Brianza, Milan and Lugano, with versions for every channel.
To show how a technical or industrial product works, complexity is turned into clear sequences: what it does, how it is used, where the advantage lies. NewVisibility, in Cantù, builds the story with the company, for industrial businesses in Como, Brianza, Milan and Lugano.
To produce many short videos in a single session, prepare a content list, shoot in blocks on the same set and edit in series, creating vertical clips for different channels. In Cantù we organise the shoots for companies in Como, Brianza, Milan and Lugano.
For companies between Como and Milan, NewVisibility produces video shoots of interiors, products in the studio, production processes, interviews and events. The Cantù team chooses style and concept for each project and handles editing and formats for your website, social media and trade fairs.
