How do you film a corporate event or a trade fair?

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Event and trade fair video: the energy of a unique moment, turned into content that lasts

An event and trade fair video captures the atmosphere, the people and the products at the heart of a day that will never happen again. At NewVisibility, in Cantù near Como, we cover corporate events, conventions, openings and trade fairs such as the Salone del Mobile in Milan, with an agile, well-prepared crew.

From the Salone del Mobile to corporate events

How we film an event

An event can't be reshot: that is why preparation matters as much as filming. Our method:

  • site visit and run-of-show: we study the spaces, timings, key moments and people to interview;
  • discreet filming with gimbals and lightweight gear, so we can move through the crowd without getting in the way;
  • interviews with guests, speakers and clients, giving a voice to the people experiencing the event;
  • stand, product and set-up details, shot with the same care as a photo shoot.
See our portfolio

An edit that brings back the atmosphere of the day: ideal for your website, your newsletter and for promoting the next edition.

Short vertical clips for reels and stories, designed to be posted while the event is still under way to keep attention high.

Short interviews with speakers, partners and visitors, which can be reused as standalone content in the months that follow.

Before the fair we can also produce the videos to play on your stand's screens, to draw in visitors and present your products.

Behind the scenes

A crew that moves with the event

Cameras, stabilisers and portable lights let us adapt to crowded halls, conference rooms and outdoor locations, always keeping a professional image quality.

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An interior video shows a space with smooth movements and careful lighting, revealing volumes, materials and atmosphere. It suits showrooms, furniture, hotels, shops and offices. We produce it in Cantù, in the province of Como, for companies in Como, Brianza and Milan.

The videos for the Salone del Mobile are planned before, during and after the fair: pre-event teasers, videos for the stand screens, live social content and a final story. We work from Cantù, in the province of Como, with furniture companies in Como, Brianza and Milan.

At a convention or corporate event you film speeches from the stage, audience reactions, informal moments, details of the set-up and short interviews, following a schedule prepared together. The NewVisibility team, in Cantù, works for companies in Como, Brianza, Milan and Lugano.

A video for a trade fair stand starts from a clear message, carefully shot footage of products and processes and an edit that works even without audio, designed for the stand's screens. We produce it in Cantù, in the province of Como, for exhibitors from Como, Brianza and Milan.

Real-time social content means vertical clips shot and edited while the event is under way, with a contact who approves and a crew working in parallel. We produce it from Cantù, in the province of Como, for companies in Como, Brianza and Milan.

To organise interviews and testimonials at a trade fair, choose the people first, prepare a set of questions and find a quiet corner for the audio, without interrupting the stand. We handle it from Cantù, in the province of Como, for companies in Brianza, Milan and Lugano.

From event footage we create a teaser that previews the atmosphere and a recap video that tells the story of the day, for use on your website, newsletters and social media. We edit in Cantù, in the province of Como, for companies in Como, Brianza, Milan and Lugano.

A videomaker at Milan fairs and Fuorisalone prepares logistics and schedule in advance, films in an agile way among stands and visitors and edits the videos for the chosen channels. NewVisibility starts from Cantù, in the province of Como, for companies in Como, Brianza, Milan and Lugano.

Corporate events and openings in Como and Brianza can be filmed by NewVisibility, a Cantù agency with in-house video production, its own equipment and the same team from the idea to the edit. The quote is tailored to each event.

Entrusting your trade fair video to a Cantù videomaker means having a team in the province of Como, with its own equipment and a single point of contact from the idea to the edit, convenient for companies between Milan and Lugano. Always a tailored quote.

To repurpose video across channels, the shoot is planned from the start with every format in mind. From the main video we create versions for your website, social media, campaigns, newsletters and trade fairs, with a single team in Cantù serving companies in Como and Brianza.

The locations for video shoots are chosen according to message and audience: premises, showroom, workshops or events. With a site visit we assess light, spaces, noise and logistics, moving from Cantù between Como, Brianza and Milan with our own equipment.

For a B2B company in Brianza, what works is behind the scenes of production, the faces and skills of the team, a product explained simply and short expertise clips. In Cantù we shoot them in a single session and adapt them to each channel, for companies in Como, Brianza, Milan and Lugano.

In video projects for companies in Brianza, NewVisibility starts with a meeting and a site visit, then follows the idea, filming, editing and delivery with the same Cantù team. The quote is tailored and our proximity makes it possible to update content over time.

To record a webinar or a speaker's talk, we take care of filming, audio and slides, then edit a clean video that can also be reused in short clips. We do it in Cantù for companies in Como, Brianza and Milan; we do not manage live streaming platforms.

Portfolio

Events and videos we have made

Have an event or trade fair coming up?

Tell us your dates and goals: together we will plan the filming so no important moment is missed, in Como, Brianza, Milan and Lugano.

Contact us
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