Remarketing with video means creating an audience of people who have watched your videos on social media and then showing them a follow-up ad, closer to a contact request. It is a natural path: first the person gets to know the company, then receives a more concrete message.
For companies in Como and Brianza, videos shot on site, in production or in the showroom give the brand a face and prepare the ground for contact.
In Cantù we produce the videos in-house and use them in campaigns for companies between Como, Milan and Lugano. Platform rules change over time, so we check the ads every day and report the results in a clear report.
The duration of a remarketing audience depends on the customers' decision cycle, the type of action taken and campaign testing. For companies in Como and Brianza we set it with you from Cantù and adapt it along the way, excluding those who are already customers.
To generate B2B enquiries in Brianza you reach decision-makers by role and sector with content that demonstrates expertise, then use remarketing towards those who showed interest. From Cantù we support companies in Brianza, Como and Lecco, linking social media, website and management system.
To reactivate old customers you use existing contacts to create a custom audience and show a dedicated message, excluding those who should not be contacted. From Cantù we set up the campaign for companies in Como and Milan; consent and privacy should be checked with your adviser.
The Conversions API sends Meta the actions taken on the website directly from the server and works alongside the pixel, making tracking more complete. It needs careful assessment of consent and privacy. In Cantù, in the province of Como, we handle it together with website development for companies in Como and Brianza.
To generate B2B enquiries with LinkedIn forms you create a lead generation campaign: users leave their details without leaving the platform and the contacts are linked to the CRM. NewVisibility, in Cantù (Como), follows the process for companies in Brianza, Milan and Lugano.
