Social and Google: two channels, one objective
To coordinate social and Google campaigns you give each channel its role: social media make people discover the brand and reach the right audience before they search, while Google catches those already looking for a product or service. Objectives, budget and reports should be read together.
In Cantù, in the province of Como, we manage both channels for companies in Como, Brianza and Milan, with a single team. Find out more about Google campaigns too.
Want to coordinate social and Google?
Write to us: from Cantù we support companies between Como, Milan and Lugano.
To integrate social campaigns and organic management you use profile content as the basis for ads and use ads to give visibility to the best content, with a single plan. In Cantù we follow both activities for companies in Como, Brianza and Milan.
To coordinate social campaigns, website and newsletter you build a single journey: ad, landing page, enquiry and newsletter, with a consistent message. In Cantù we develop the website and manage campaigns and newsletters for companies in Como, Brianza, Milan and Lugano.
To plan the year's social campaigns you start from the company calendar and the seasonality of the market, distinguishing awareness and conversion phases. In Cantù we build bespoke plans for companies in Como and Brianza, and also in Milan and Ticino.
The videos that work best in social ads are vertical, with a strong opening, subtitles and a message that can be understood even without sound. Our team in Cantù produces them in-house for companies in Como, Brianza and Milan, preparing versions suited to each platform.
An ongoing social campaign ensures a steady presence, while a periodic one concentrates the effort on launches, events or seasons. The choice depends on objective and business: in Cantù we assess it with companies in Como, Brianza and Milan.