Who works on your campaign
A Google Ads campaign at an agency involves several professionals: strategy, campaign management, creatives, development and analysis. From Cantù, NewVisibility brings them together in a single team, for companies in Como, Brianza, Milan and Canton Ticino.
Why choose NewVisibility
We are a certified Google Partner agency, developing on an enterprise CMS, with our own managed servers and integrations with ERP, CRM and PIM. Our websites have received international CSSDA awards (UI, UX, Innovation). It is a solid base for making ads, website and data work together. Meet our team.
Our awards
Google Ads is Google's advertising platform: you show ads to people searching for what you offer, in search results, on YouTube and on partner sites. You pay according to the campaign rules and measure clicks, calls and enquiries. In Cantù, between Como and Milan, we manage it as a Google Partner agency.
The ad auction is the mechanism Google uses to decide, at every search, which ads to show and in what order. The bid counts, but so does the quality of the ad and landing page. For companies in Como and Brianza this means competing with strategy, not just budget.
Quality Score is the score Google uses to rate the relevance of ad, keyword and landing page. Higher quality helps you appear better and spend more efficiently. For companies in Como and Milan we work on ads and website together, from our studio in Cantù.
Cost per click is what you pay when someone clicks your ad, and it is set in Google's auction based on competition and ad quality. For companies in Como, Brianza and Milan we monitor it alongside results, not on its own.
A Search campaign is a set of text ads that appear on Google when someone searches for what you offer. It starts from customers' real searches and leads them to a relevant page. From Cantù we set it up for companies in Como, Brianza and Milan, tracking clicks, calls and enquiries.