Who manages Shopping and Performance Max for an e-commerce business in Cantù?

Products in Shopping ads appear as cards with photo, title, price and store name in Google results. It all comes from the feed data, so it needs careful attention. From Cantù we help online shops in Como, Brianza and Milan present every item at its best.

Google Merchant Center is the free platform where you upload and manage the product data used by Shopping and Performance Max. Without a properly configured account you cannot start. In Cantù we set it up and connect it to the website for companies in Como, Brianza and Milan.

A product feed for Google must include, for each item, an identifier, clear title, description, sharp image, price, availability and codes such as the GTIN where they exist, all consistent with the website. From Cantù we build it for the catalogues of companies in Como, Brianza and Milan.

The main Google Ads campaign types are Search, Performance Max, Shopping, Display and YouTube, each with a different goal. Several formats are often combined. NewVisibility, a Google Partner agency in Cantù, helps companies in Como, Brianza and Milan choose the right ones.

Remarketing shows targeted ads to people who have already visited your website or watched your videos, reminding them of the products and services they saw. It is widely used by companies in Como, Brianza and Milan and requires a correct cookie banner, to be checked with your consultant or DPO.