What to check before publishing
A few questions we ask ourselves for every ad.
The videos that work best in social ads are vertical, with a strong opening, subtitles and a message that can be understood even without sound. Our team in Cantù produces them in-house for companies in Como, Brianza and Milan, preparing versions suited to each platform.
In Como, photos, videos and social ads are created by NewVisibility, an agency in Cantù with an in-house team for development, photo, video and marketing. We work with companies in Como, Brianza, Milan and Canton Ticino, and some of our sites have received international CSSDA awards.
The call to action is the ad's invitation to act, the button and the phrase that tell viewers what to do next. In Cantù we choose it together with companies in Como and Brianza, consistent with the campaign objective and the destination page.
You link each ad to a dedicated landing page, with a consistent message and a single action, such as requesting contact. Avoid sending people to the home page. In Cantù we design page, photos, video and campaign together, for companies in Como, Brianza and Lugano.
In B2B, useful, concrete content works for those who decide: videos, photos, copy and landing pages that explain a problem and how you solve it. The in-house team at NewVisibility in Cantù, in the province of Como, produces photos and videos for companies in Brianza and Milan, keeping the message consistent.