How do you promote a furniture collection with Instagram ads?

With local advertising on Facebook and Instagram: ads reach people who live in or move around your showroom's area, also selected by interests and age. It is the right tool to make yourself known locally, promote a showroom event and generate enquiries, with the budget checked every day.

With targeting for professional audiences: a furniture company speaks to private customers, architects and retailers, and we show each of them the ad designed for them, on the platforms where they spend their time. Interests, behaviour and area define the audiences; messages and calls to action change for each.

Remarketing for furniture reaches people again, with tailored messages, after they have visited your website or interacted with your profiles. Someone who looked at a sofa or a kitchen without contacting you is one step from deciding: a targeted ad puts you back in front of them while they are still choosing.

The budget of a furniture social media campaign depends on goals, audience, area, platforms and duration. We define it together in line with your goals and check it every day, moving resources to where they perform best. Investing in social media doesn't mean spending more, but spending better.

In social media ads for furniture, what works is a clear message, well-crafted creative, the right format for each placement and a precise call to action. We can use product and interior videos, vertical content for reels and stories and AI-generated images, always consistent with your brand.