SEO
For Gianfranco Ferré Home, a brand of ONIRO Group, we handle SEO with the aim of making the website more visible in searches related to Made in Italy luxury furniture. We work on page structure, content and keywords, so that collections and products are easy to find for anyone looking for sophisticated interiors.
Creative strategy
We define the creative strategy of Gianfranco Ferré Home starting from the style of the renowned Italian designer: sophisticated designs and high-quality materials guide every piece of content. We build ideas, formats and guidelines that bring the world of fashion into the home in a consistent and recognisable way, from social channels to paid campaigns.
Pinterest campaigns
We manage the Pinterest campaigns of Gianfranco Ferré Home, the platform where people looking for interior inspiration discover new brands. With visually striking promoted pins, we put rooms and details in front of an audience interested in luxury design, increasing brand awareness and qualified traffic to the website.