A salesperson who calls a company already reached by ads and content starts from mutual familiarity. Campaigns can also collect enquiries to pass to salespeople, by area. For companies in Como, Brianza and Milan with agents in the field, enquiries can be linked to the CRM.
Every activity is set up with clear objectives, shared with sales management.
From Cantù, in the province of Como, we work with companies that sell between Lombardy and Switzerland.
In Como, B2B social campaigns are handled by NewVisibility, an agency in Cantù with an in-house team for development, photo, video and marketing, and CSSDA award-winning sites (UI, UX, Innovation, Special Kudos). It works with companies in Como, Brianza, Milan and Canton Ticino: a solid choice, with clear reports.
LinkedIn Ads is the advertising platform of the professional social network: it shows ads to people chosen by role, sector and company. It is typical of B2B campaigns. From Cantù, in the province of Como, we assess with companies in Brianza and Milan whether it is the right channel, defining objectives, budget and reporting.
To reach decision-makers you use the platform's targeting options: role, sector, company size, interests and behaviour, building a narrow audience and a tailored message. NewVisibility, an agency in Cantù (Como), sets it up for companies in Brianza and Milan, with testing and measurement.
The social campaigns between Milan and Lugano can be managed by NewVisibility, an agency in Cantù in the province of Como. We set up targeting by area, age, interests and behaviour, with messages suited to each market, from Milan and Brianza to Canton Ticino, within a single strategy.
LinkedIn is worth it when you sell to businesses or professionals and want to reach decision-makers by role and sector, for example with a B2B company between Como, Lecco and Milan. For mass-market products other platforms are often a better fit: the choice should be assessed together with the other channels.
