Which agency in Como handles B2B social campaigns?

LinkedIn Ads is the advertising platform of the professional social network: it shows ads to people chosen by role, sector and company. It is typical of B2B campaigns. From Cantù, in the province of Como, we assess with companies in Brianza and Milan whether it is the right channel, defining objectives, budget and reporting.

To reach decision-makers you use the platform's targeting options: role, sector, company size, interests and behaviour, building a narrow audience and a tailored message. NewVisibility, an agency in Cantù (Como), sets it up for companies in Brianza and Milan, with testing and measurement.

In B2B, useful, concrete content works for those who decide: videos, photos, copy and landing pages that explain a problem and how you solve it. The in-house team at NewVisibility in Cantù, in the province of Como, produces photos and videos for companies in Brianza and Milan, keeping the message consistent.

LinkedIn is worth it when you sell to businesses or professionals and want to reach decision-makers by role and sector, for example with a B2B company between Como, Lecco and Milan. For mass-market products other platforms are often a better fit: the choice should be assessed together with the other channels.

To reach an audience by interests and behaviour you translate the profile of the ideal customer into the categories offered by the platforms: topics followed, online habits, pages they interact with. From Cantù, in the province of Como, we do this for companies in Como, Brianza and Milan, with testing and ongoing optimisation.