Every report reflects the campaign's goals and presents the data simply.
Contents
What you find in a report
- Campaign performance
- Messages that generate interest
- Most relevant contexts
- Use of the investment
- Recommended actions
Optimisation
Data that becomes action
The report is not an end point: it is used to decide how to optimise investment, creative and strategy. For companies between Milan and Lugano we follow it up with a discussion with the team. Want to see how we work? Meet our team.
The indicators to monitor depend on the goal: usually visibility, interest in the messages, relevant contexts, use of the investment and enquiries generated. For companies in Como, Brianza and Milan we choose a few indicators, tied to what really matters for the business.
You link the campaign to contacts by defining from the start what counts as a result and how the company handles enquiries. From Cantù we support companies in Como and Milan, assessing the website and management tools as activities complementary to the campaign.
To read the data you start from the goals, look at messages, contexts and use of the investment, and identify the most useful actions. In Cantù we help companies in Como and Brianza turn the report into a clear list of priorities.
With ChatGPT Ads you can pursue goals such as brand visibility, reaching potential customers, qualified traffic and new business opportunities. They should be defined before you start. The Cantù team helps companies in Como, Brianza and Milan choose them realistically.
To assess an agency quote for ChatGPT Ads, what matters is understanding what it includes: strategy, ads in several variants, optimisation, clear reports and an advertising budget separate from the service. In Cantù, NewVisibility explains each item to companies in Como, Brianza and Milan.