How do you segment by language, interests or customer type?

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Segmenting

Three ways to divide your list

To segment by language, interests or customer type you attach a profile detail to each contact, collected in the sign-up form or drawn from behaviour, and use it as a filter before sending.

For companies in Como and Brianza writing to Italian and foreign customers, language is often the first criterion. For details on data processing, we advise you to speak with your consultant or DPO.

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By language

Each contact receives the newsletter in their own language, useful for those working with customers across Italy, Switzerland and abroad.

By interests

Those who like a certain product or topic receive the content closest to their interests, declared or observed from clicks.

By customer type

Private customers, companies, resellers or agents have different needs and deserve different messages. For copy, see also SEO content.

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Portfolio

Digital work for local companies

How do you want to divide your contacts?

Tell us about your database: we are in Cantù, in the province of Como, and we also work with companies in Milan and Lugano.

Services of interest

To import an existing database you start from a clean file, without duplicates and with clear fields, and map each column to the right platform field. Our team in Cantù, near Como, prepares the data for companies in Brianza and Milan; consent and data origin should be assessed with your consultant or DPO.

To keep the list up to date between website and management system you connect the two systems, so sign-ups, changes and deletions are reflected everywhere automatically, with no manual copying of data. NewVisibility designs these connections in Cantù, in the province of Como, for companies in Brianza and Milan.

Subscriptions and unsubscriptions are managed automatically by connecting the website form to the platform: whoever signs up joins the right list, whoever leaves stops receiving sends. From Cantù we configure these flows for companies in Como and Milan; for consent matters, speak with your consultant or DPO.

To sync the newsletter with your management system you connect the sending platform to your ERP or CRM, so records, language and subscriptions update automatically. NewVisibility, in Cantù in the province of Como, develops these integrations for companies in Como, Brianza and Milan.

To understand which contacts are most interested you look at regular reads, repeated clicks, website visits and enquiries after the newsletter. From Cantù, in the province of Como, we help companies in Brianza and Milan tell warm contacts apart and pass them to the sales team.

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