How do you design a flyer that grabs attention?

A flyer grabs attention when it communicates a single idea with immediate visual impact.

To design a flyer that gets noticed you need a short headline, a strong image, little text and some free space that guides the eye. In Cantù we work with companies in Como and Brianza, always starting from the goal: what should the person who receives it do?

Building the layout

The ingredients of a successful flyer

Every element has a specific job and needs to be used in the right measure.

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NewVisibility, communication and digital marketing agency in Cantù
  • Headline: a sentence that promises a benefit
  • Image: a single photo, carefully chosen
  • Text: a few lines, short sentences
  • Contacts: clearly visible, easy to find
Bespoke images

Photos and videos produced by our team

A flyer with original images communicates better than one with generic photos. Our in-house photography service produces the shots for your printed materials, with no external hand-offs, for companies between Como and Milan.

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Portfolio

Communication and graphic design work

Contact

Have a flyer to design?

Let's talk at our office in Cantù, in the province of Como.

Contact us
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The flyer is the right choice when you want to hand over a message with details and contacts to keep, the poster when you need to be noticed from a distance in a busy place. For companies between Como and Milan they are often used together, with the same graphics, and we help you choose from our studio in Cantù.

The formats of flyers and posters follow standard paper sizes: small and handy for flyers, large for posters to be read from a distance. The choice depends on distribution, amount of content and production. For companies in Como, Brianza and Milan we define it together from our Cantù studio.

The message of a promotional flyer is written starting from the benefit for the reader: a specific headline, a few clear sentences and a single call to action. For companies in Cantù, Como and Milan we define copy and graphics together, so the message stays readable and consistent with your brand.

The choice between offset and digital printing depends on quantity, personalisation, paper and finishes. There is no technique that is best in absolute terms: from Cantù, in the province of Como, we help companies in Brianza and Milan assess which suits each project.

A screen emits light, paper reflects it: that is why printed colour looks different. Inks, paper and finish also matter. For companies between Como and Milan we do not promise identical colours, but we use proofs and checks to get as close as possible.

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