What a YouTube video should be like
Videos for a YouTube campaign work when they are designed for the platform, not adapted from another use. A video shot by an in-house team in Cantù can be edited into different versions for companies in Como, Brianza and Milan.
From filming to editing, within the same team
We produce videos in-house, with filming, editing and versions for the different formats. To find out more, see our Video service.
A Demand Gen campaign in Google Ads uses images and videos to build interest on YouTube, Discover and Gmail among people who have not yet searched for your product. It works alongside search and remarketing and is useful for companies in Como, Brianza and Milan that want to be discovered.
To reach an audience across Como, Milan and Ticino with display you set up separate geographic areas, with messages, language and budget suited to each zone. An agency in Cantù, close to Lugano and Milan, distinguishes Italian and Swiss habits and compares results zone by zone.
To avoid unsuitable sites you use Google Ads exclusions: lists of sites, apps and YouTube channels, sensitive categories and brand suitability settings, updated by checking placements. NewVisibility oversees them for campaigns of companies in Como, Cantù and Brianza.
A Performance Max campaign is a Google Ads format that uses automation to show ads across several channels, such as Search, Shopping, YouTube and Display, with a single campaign. You provide goals and materials. From Cantù we manage it for companies in Como, Brianza and Milan.
Consent Mode makes Google tags adapt to the choices users make in the cookie banner, to handle measurement and advertising consistently. For the legal aspects, check with your consultant or DPO. In Cantù we configure it for companies in Como, Brianza and Milan.