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The ingredients of a campaign
Every element should be thought through together, not added afterwards.
Want to activate campaigns from your card?
Tell us your goals and channels: we build the project together, from Cantù, for companies between Como and Milan.
To turn a contact into a business opportunity, the card must lead whoever opens it to useful content, such as a presentation or a website page, with a clear invitation to get back to you. For companies in Como and Brianza, the profile on the company domain acts as a bridge between meeting and relationship.
To measure digital card opens, what counts is how the profile is designed and which analytics tools are linked to the website. The available features are assessed during the project phase with the team in Cantù, for companies between Como and Milan, with respect for privacy and consent, to be checked with the consultant.
To grow your social followers with the card, include in the digital profile the links to your best-kept channels: whoever reads the card reaches them straight away, without searching for you. You can then strengthen the result with coordinated social campaigns, including for companies in Como and Brianza.
At a networking event in Como, Milan or Lugano, the NFC card lets you share your contact details with a gesture, without hunting for pen and paper. Whoever meets you opens your page and finds who you are and how to reach you, with an image consistent with your company's.
The connection between card and company CRM is assessed case by case, based on the systems in use and the data to be linked. NewVisibility, in Cantù, builds ERP, CRM and PIM integrations for companies in Como and Brianza: whether and how to connect them to the card is defined in the initial discussion.


