
What to look at before choosing
- An in-house team that builds, not just brokers
- A bespoke website on an enterprise CMS, no templates
- Servers managed by the agency, for a single point of contact
- Integrations with ERP, CRM and PIM built through APIs
- Verifiable recognition: CSSDA awards for sites such as Hessentia, Pagano and Villa Clementina
Discover our awards and recognition.


Website and business systems integration for a company between Milan and Lugano can be handled by NewVisibility, a web agency in Cantù with an in-house team: a bespoke website on an enterprise CMS, our own managed servers, API links with ERP, CRM and PIM, and CSSDA awards for some of our sites.
Integrating business systems with the web means getting your website to talk to your management system, CRM and product archive. Information passes from one system to another automatically and securely, with no manual copying. Our team in Cantù does this for companies in Como and Brianza.
The difference between ERP, CRM and PIM lies in the data each one governs: the ERP manages administration, orders and warehouse, the CRM manages customers, the PIM manages products. Your website can draw on all three through APIs. We explain this to companies in Como, Brianza and Milan.
Integrating systems automates the business processes in which a staff member copies the same data from one program to another: website requests, catalogue, documents, support and reports. The link works through APIs; we build it in Cantù for companies in Como and Brianza.
It makes sense to bring to your website the ERP data that meets the real needs of customers and sales staff: catalogue, availability, reserved price lists, order status and documents. Margins and costs stay in the management system. Our team in Cantù helps companies choose what to publish.