A PIM is needed when managing product data by hand becomes a brake. Here are the most common warning signs.
When you really need a PIM




- Product data scattered across spreadsheets, emails and the management system
- Large catalogues with many variants and attributes
- Several languages or sales channels to keep updated Multilingual websites
- Sheets and catalogues redone from scratch every time
For a small, stable catalogue a PIM may not be needed. It becomes useful as products, languages and channels grow: information is maintained once and distributed automatically, reducing errors and misalignments. We assess your situation together, from our studio in Cantù, in the province of Como, before proposing any solution.
Already have too much data to manage?
Tell us how many products, languages and channels you handle: we will tell you whether a PIM makes sense in your case, whether you are in Como, Brianza, Milan or Lugano.
To connect a PIM to your website you use APIs: the site requests data from the PIM, or receives it when it changes, and shows it on product pages. The data to publish is defined first; our team in Cantù then develops the connector for companies in Como, Milan and Lugano.
With a PIM, technical sheets, certifications and attachments are linked to each product only once, in the right version and language. The website publishes them automatically, with no files to upload page by page: we build it from Cantù, in the province of Como, reducing the risk of outdated documents.
With a PIM, product data translations stay linked to the original sheet: descriptions and attributes are translated for each language, also with AI and human review. The website shows the chosen language; our multilingual enterprise CMS, developed in Cantù, serves the Milan and Lugano markets.
For the automatic update of products, the website is connected to the PIM or management system: when you edit a sheet, descriptions, features, attachments and availability update online on their own. A service we offer from Cantù to companies in Como, Milan and Lugano with large catalogues.
A product configurator connected to the ERP reads components, compatibility rules and codes from the management system through APIs. This way every configuration chosen online matches a real item and becomes a complete quote request. We develop it to measure in Cantù, for companies between Como, Milan and Lugano.