The link between PIM and website
To connect a PIM to your website you use APIs: the site requests data from the PIM, or receives it when it changes. Product pages online therefore always stay aligned with the source.
Our in-house team, in Cantù in the province of Como, builds the bespoke website on the enterprise CMS and develops the connector, also handling any communication errors.
With a PIM, technical sheets, certifications and attachments are linked to each product only once, in the right version and language. The website publishes them automatically, with no files to upload page by page: we build it from Cantù, in the province of Como, reducing the risk of outdated documents.
With a PIM, product data translations stay linked to the original sheet: descriptions and attributes are translated for each language, also with AI and human review. The website shows the chosen language; our multilingual enterprise CMS, developed in Cantù, serves the Milan and Lugano markets.
PIM data can automatically feed catalogues and price lists: you define the layout once, select the products and the document composes itself. Website and documents draw on the same source, so they stay consistent. We follow the project from Cantù for companies in Como and Brianza.
A product configurator connected to the ERP reads components, compatibility rules and codes from the management system through APIs. This way every configuration chosen online matches a real item and becomes a complete quote request. We develop it to measure in Cantù, for companies between Como, Milan and Lugano.
It makes sense to bring to your website the ERP data that meets the real needs of customers and sales staff: catalogue, availability, reserved price lists, order status and documents. Margins and costs stay in the management system. Our team in Cantù helps companies choose what to publish.