The link rests on clear rules: a file name tied to the code, a role for every image (main, detail, drawing) and a single archive. Product photos can be produced by our studio in Cantù, in the province of Como, which makes photos and videos in-house: find out about the Photo service.
The same file, linked once, appears wherever it is needed.
Tell us how they are stored: we will work out how to link them, for companies in Como, Brianza, Milan and Lugano.
If data is scattered across Excel files, the first step is to consolidate product data into a single base: the files are catalogued, duplicates and obsolete versions removed, and the correct one chosen. Then the data flows into the ERP, a PIM or the generation system. We do this for companies in Como, Brianza, Milan and Lugano.
To check product data quality you verify completeness, consistency and up-to-dateness before the data ends up in documents. An automatic system also reproduces errors, so upstream checks on empty fields and inconsistent formats are needed, plus a preview after every regeneration. From Cantù we support companies in Como and Brianza with this check.
Updating product data should be done by whoever owns it: the sales office for prices and terms, the technical office for characteristics, marketing for descriptions and images. Each piece of information has a single update point and a reviewer. We help companies between Como, Milan and Lugano define these roles.
The price list contains the ERP data useful to the reader: item codes, descriptions, prices, sales units and applicable terms. Together we decide which fields to show and which to keep internal, with the ERP as the single source, for companies in Brianza and the province of Como.
The technical sheet describes the product objectively, with sizes, materials and characteristics, for technicians and purchasing offices. The commercial sheet presents it to those who must choose, focusing on benefits and images. Both can be generated from the same data, including for companies between Como and Milan.