How does the online order flow work?

How does the online order flow work, from basket to delivery?

The online order flow starts when the customer confirms basket and payment, continues with the order being recorded in the panel and in the management system, passes through preparation and shipping and ends with delivery and communication of the status to the customer. Each step can be automatic or require a manual check, depending on your company's rules.

In the bespoke e-commerce sites we develop on Magento, the flow is designed together with you: which statuses an order has, who changes them, which notifications are sent and which documents are generated. We do it with our team in Cantù, in the province of Como.

Order and payment

The customer completes checkout with the chosen method (card, PayPal or others). Once payment is confirmed, the order appears in the management panel with all billing and delivery data.

Management system and warehouse

The order can pass to the management system through ERP, CRM and PIM integration: stock and availability stay aligned with no re-entry.

Shipping and delivery

The team prepares the parcel, the courier collects it and the customer follows the order tracking at every stage, through to delivery.

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NewVisibility, communication and digital marketing agency in Cantù
Portfolio

Online stores with orders under control

Want to map your order flow?

Describe how you work today: we will design the ideal flow for your e-commerce site, even if your company is between Brianza, Milan and Lugano.

Services of interest

To choose couriers for your e-commerce site, compare coverage, type of goods, tracking, returns and integration with your management system. No courier is best in absolute terms: it depends on your catalogue. From Cantù we connect them to the stores of companies in Como, Brianza and Milan.

To communicate order status to customers you need automatic emails at every status change, a personal area with order history and the tracking link. Our team in Cantù, in the province of Como, configures them in the store.

To handle returns and replacements you need clear rules on the site, a simple procedure for the customer and a flow that updates order, warehouse and refund. We configure the operational side from Cantù, for companies in Como and Milan; the right of withdrawal should be checked with a consultant.

Online orders reach the management system through an integration that transmits them automatically as soon as the customer confirms purchase and payment. Warehouse, shipping and administration work without re-entry and the status returns to the site. Our Cantù team supports companies in Como, Milan and Lugano.

To ship abroad with an e-commerce site you need couriers suited to the destination countries, clear rates at checkout and information on duties and customs. From Cantù we configure the integrations for companies in Como, Brianza and Milan; customs aspects should be checked with a freight forwarder and an accountant.

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