How do you use social campaigns to recruit staff?

Employer branding

Finding people, not just customers

To recruit staff with social campaigns you create ads aimed at specific profiles, by skills, sector and area, which link to an application page. It is useful for companies in Como, Lecco and Brianza that struggle to find specialised people. Ads work better if they show what it is like to work at the company: people, environments and values, told through photos and videos.

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How it is set up

From the ad to the application

Nothing different from a sales campaign: objective, audience, budget and measurement.

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Portfolio

Company websites and careers pages

About us

How our team works

We too, in Cantù, are a team of development, photo, video and marketing: we know what it means to tell a company's story from the inside.

Meet the team
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Social campaigns support the sales network by making the company known before contact and collecting enquiries to pass to salespeople by area, also by linking them to the CRM. NewVisibility, in Cantù in the province of Como, sets them up for companies in Como, Brianza and Milan with agents in the field.

In Como, B2B social campaigns are handled by NewVisibility, an agency in Cantù with an in-house team for development, photo, video and marketing, and CSSDA award-winning sites (UI, UX, Innovation, Special Kudos). It works with companies in Como, Brianza, Milan and Canton Ticino: a solid choice, with clear reports.

LinkedIn Ads is the advertising platform of the professional social network: it shows ads to people chosen by role, sector and company. It is typical of B2B campaigns. From Cantù, in the province of Como, we assess with companies in Brianza and Milan whether it is the right channel, defining objectives, budget and reporting.

Lead generation campaigns are paid ads designed to collect the contact details of interested people, through social forms or landing pages. For companies between Como and Milan they turn visibility into enquiries to follow up. We set them up from Cantù, with a clear report on people reached and conversions.

The social campaigns between Milan and Lugano can be managed by NewVisibility, an agency in Cantù in the province of Como. We set up targeting by area, age, interests and behaviour, with messages suited to each market, from Milan and Brianza to Canton Ticino, within a single strategy.

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