- update data, examples and references that are no longer current;
- rewrite the introduction so it answers the question straight away;
- add links to the most recent service pages;
- merge articles that cover the same topic;
- archive, with a redirect, those that no longer make sense.

A blog that becomes useful again
We start from a list of the existing articles and decide what to do with each one. Photos and video produced by our in-house team in Cantù can strengthen the revised content. If the blog is part of a broader project, they link it to the company's content strategy.
Does your blog need a review?
Write to us from Como, Milan or Lugano: we will talk it through with you.
You handle redirects and deleted pages with a map that sends each old address to the most suitable page, avoiding dead ends for users and search engines. We work directly on the website, from Cantù, for companies in Como, Brianza and Milan.
After a redesign you rethink the copy of the new website by reviewing structure, titles and redirects, and realigning the content with the new pages. Development and SEO work together in our team in Cantù, for companies in Como, Brianza, Milan and Canton Ticino.
Entrusting your content audit to an agency in Como means having a team in Cantù that knows the area, is a certified Google Partner agency and works directly on the website and code, with an enterprise CMS and our own managed servers.
The length of an SEO text has no fixed number: it depends on the topic, the search intent and the competitors. It should be as long as needed to answer well. In Cantù we assess it case by case, for companies between Como and Milan.
The publishing frequency depends on resources, sector and goals: consistency matters more than quantity. For companies in Como, Brianza and Milan we build a sustainable calendar that the team in Cantù can follow over time without sacrificing the quality of the copy.





