Which newsletters work for manufacturing companies in Brianza?

NewVisibility, an agency based in Cantù in the province of Como, can write and lay out the newsletter for your company: the in-house team combines marketing, design and development, and also handles sending and reports. We work with companies in Como, Brianza, Milan and Lugano, with CSSDA awards for some of our websites.

An effective newsletter subject line is clear, honest and concrete: it previews the content with words from your sector and is completed by a preview text that does not repeat it. You improve it by comparing versions with A/B testing and reading the reports. We do this from Cantù for companies in Como and Milan.

Useful content interests customers most: news that concerns them, practical advice, sector insights, events and stories from the company. To choose topics it helps to look at the reports on opens and clicks. We help companies in Como, Brianza and Milan with this from our Cantù office.

A newsletter A/B test sends two versions to comparable groups of contacts, changing only one element at a time, such as the subject line or button, and compares the results. From Cantù we set up tests for companies in Como, Brianza and Milan, so every send improves thanks to real list data.

A company can send informative newsletters, product news, newsletters about events and trade fairs, or targeted messages for resellers and agents. For businesses in Como and Brianza these often alternate through the year, with design and segments planned together with the agency in Cantù.