How do you choose the paper for a catalogue or a brochure?

new-visibility-agenzia-comunicazione-marketing-digitale-cantu-provincia-como-sviluppo-web
new-visibility-agenzia-comunicazione-marketing-digitale-cantu-provincia-como-ecommerce
realizzazione-siti-web-sviluppo-web-02
The right paper for a catalogue or a brochure depends on what it needs to communicate and how it will be used.

To choose the paper for a catalogue or a brochure you consider use, number of images, desired feel and durability. In Cantù, in the province of Como, we help companies in Como, Brianza and Milan compare the options with partner printers, including on real samples.

Criteria

Three questions before choosing

Before the type of paper, the purpose of the material matters.

realizzazione-siti-web-sviluppo-web-01
new-visibility-agenzia-comunicazione-marketing-digitale-cantu-realizzazione-siti-web-login-area-riservata-utente
new-visibility-agenzia-comunicazione-marketing-digitale-cantu-gestionale-backend-csm
Images

Photos and paper should be planned together

A catalogue rich in images calls for a paper that enhances them; that is why we also handle the in-house photography service, designed for print.

NewVisibility, communication and digital marketing agency in Cantù
Portfolio

Projects that represent us

Preparing a catalogue or a brochure?

Tell us about the project: we support you from Cantù for companies between Como and Milan.

Services of interest

Coated paper is smooth and enhances images and colours; uncoated paper is more natural and matt, suited to text and sober materials. In Cantù, in the province of Como, we help companies in Como and Brianza choose according to the project.

Paper weight is the weight of the paper relative to its surface area: the higher it is, the thicker and stiffer the sheet. It affects feel, durability and perceived quality. In Cantù, in the province of Como, we advise it to companies in Como and Brianza.

UV varnish is a finish that applies a clear glossy varnish, fixed with ultraviolet rays, over the whole surface or on specific areas. In Cantù, in the province of Como, we offer it to companies in Como, Brianza and Milan when it enhances the project.

The folds of a leaflet and the number of sides depend on the amount of content, the reading order and how it is delivered. There is no choice that suits everyone: in Cantù and in the province of Como we help companies decide together with our partner printers, starting from the content.

The choice between offset and digital printing depends on quantity, personalisation, paper and finishes. There is no technique that is best in absolute terms: from Cantù, in the province of Como, we help companies in Brianza and Milan assess which suits each project.

Login reserved area

Register to access sections and restricted site content. Your user will be enabled within 48/72 hours.

Login registered user

New user?

Create an account in order to access the reserved contents.