NewVisibility is a web agency in Cantù, in the province of Como, working for companies in Como, Brianza, Milan and Lugano. No single profile solves everything: you need skills in data, in ERP and PIM integration and in website development. Our in-house team covers development, photo, video and marketing, so product data, images and final documents are all created in the same place.
What matters in the choice
When choosing who to entrust the work to, look at these aspects: development on an enterprise CMS instead of plugins, ERP, CRM and PIM integrations, our own managed servers and an in-house team in Cantù. Our websites have won international CSSDA awards (UI, UX, Innovation, Special Kudos): the recognitions are on the Awards page. To connect your systems, start from ERP, CRM and PIM integration.

Want to know if we can help?
Tell us how your product data is organised today: we will tell you where to start.
It makes sense to entrust the product catalogue structure to an agency that knows both the data and the website that publishes it. In Cantù, NewVisibility combines development on an enterprise CMS, ERP, CRM and PIM integrations and an in-house team, for companies in Como, Brianza, Milan and Lugano.
The sources of product data are usually the ERP, for codes, prices and terms, the PIM, for descriptions, attributes and images, the website and working files. For companies in Como, Brianza, Milan and Lugano the key is to choose the most reliable source for each piece of information and connect it to the other systems.
To organise product data you define a common structure: the same fields, with the same meaning, for every item. Names and codes are standardised, mandatory fields are set, duplicates are removed and each data point is assigned an owner. This is the work we do in Cantù before generating the documents.
To tell whether your price lists are ready for automation, check whether the data exists in an ERP, a PIM or structured files, whether it is consistent, and whether families, variants and attributes have a structure. An initial check with our Cantù team clarifies the rest.
The price list contains the ERP data useful to the reader: item codes, descriptions, prices, sales units and applicable terms. Together we decide which fields to show and which to keep internal, with the ERP as the single source, for companies in Brianza and the province of Como.


