The catalogue tells the story of the range with images, descriptions and features, and helps people understand what you offer. The price list is an operational document, essential and orderly, designed for those who need to choose and order. With well-organised data you can generate both from the same source: this is the work we do in Cantù, in the province of Como, for companies in the area.
Catalogue and price list compared
Audience, tone and level of detail differ, but the two must never contradict each other: that is why it makes sense to feed them from the same company data instead of maintaining them separately.




Yes, you can generate a catalogue without manual layout: the system reads the product data and arranges it in graphic templates defined just once. We develop it in Cantù, in the province of Como, focusing the work on data quality and document structure.
The chapters of a catalogue follow the way customers look for products: by family, line or use. If categories and classifications are defined in the data, chapters and indexes are built automatically, including for companies in Como, Brianza and Milan with growing ranges.
To make the most of photos in an automatic catalogue you need images consistent in lighting and framing, linked to each product in the data. In Cantù, in the province of Como, we can produce them in-house and the system inserts them in the same style on every page.
It makes sense to entrust the product catalogue structure to an agency that knows both the data and the website that publishes it. In Cantù, NewVisibility combines development on an enterprise CMS, ERP, CRM and PIM integrations and an in-house team, for companies in Como, Brianza, Milan and Lugano.
The layout of a PDF price list is designed as a template: grid, hierarchy between families, products and variants, space for images and notes. In Cantù, for companies in Como, Brianza, Milan and Lugano, we define it with your brand and the system applies it to every row.


