How do you measure the success of a corporate event?

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Objectives

Success depends on the objective

To measure the success of a corporate event start from the objective: meeting clients, presenting a product, welcoming the press. Attendance data tells you who came; the rest you decide with your own indicators. We help companies in Como, Brianza and Milan collect the right data from the invitation onwards.

Participation

Compare who was invited, who registered and who came in, by guest category.

Quality of contacts

Assess whether the people you wanted to meet turned up: clients, press, partners.

Follow-up after the event

Look at what happens in the following days: replies to thank-yous and new conversations, also with your CRM.

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How do you want to measure your next event?

Tell us about it: the Cantù team, near Como, will reply.

Services of interest

To thank participants you send a message to those marked as present in the attendance list, with different texts by category if needed. It can go out by email or newsletter. From Cantù, in the province of Como, we support events of companies in Como, Brianza and Milan.

To contact no-shows again you start from those registered but not scanned at the entrance and send a dedicated message, with materials or a new invitation. The Cantù team, in the province of Como, helps you for events between Como, Brianza, Milan and Lugano.

You can share photos and videos after the event in the private area or on the website, visible only to the right guest categories. Photos and videos are produced in our studio in Cantù, in the province of Como, for companies in Como, Brianza and Milan.

To assess the return on an event, compare invited, registered and attending guests, then the contacts generated and the resources used against your objectives. The system updates data in real time: in Cantù we help companies in Como and Milan read it.

Guest data for marketing can be reused only within the limits of the privacy notice and consent given at registration: the assessment is for your privacy consultant. NewVisibility, in Cantù in the province of Como, provides the tools, such as newsletters and a CRM connection, for companies in Como, Brianza and Milan.

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