Professional video equipment is what separates an ordinary video from one that truly represents your company. At NewVisibility, in Cantù near Como, we work with equipment we own: cameras, lenses, stabilisers, cranes, drones and lights that we know inside out and choose to suit each project.
Professional cameras and quality lenses deliver detail, depth and colour that a smartphone simply cannot match. Above all, they record footage rich in information, which lets us work on colour and mood in post-production without losing quality.
They allow smooth camera movement even while following people or moving through a space. The result is a more dynamic, cinematic video with no shake.
Sliders and dollies create slow, precise movements, ideal for products, interiors and details. The crane gives us high-angle shots and sweeping moves that add scale and importance to a scene.
Aerial footage shows headquarters, factories, landscapes and events from a viewpoint that is impossible to achieve from the ground.
Light is what makes an image look professional. With our LED lights we control the intensity, direction and colour of light, in the studio or on location, for consistent images from start to finish.
For special projects such as the Orbital Shot, we synchronise several cameras to capture the same instant from different angles.
Preparing for a video shoot starts from objectives, schedule, locations and people involved, defined together. On shoot day you only need to prepare spaces and products: lighting, audio and framing are handled by the NewVisibility team, at your premises in Como, Brianza, Milan or Lugano.
A video quote is set by the day when filming is flexible, and by project when objectives and content are clear. NewVisibility, from Cantù, proposes the most suitable option for companies in Como, Brianza, Milan and Lugano, always tailored and with items written clearly.
Locations, travel and people involved affect the cost of a video because they change organisation, journeys and crew size. NewVisibility, based in Cantù, shoots at the premises of companies between Como, Brianza, Milan and Ticino and explains in the quote what each item depends on.
A brief for a business video sets out the objective, audience, message, tone, channels and constraints of the project. You don't need to be an expert: in Cantù, in the province of Como, we help companies in Como, Brianza, Milan and Lugano write it together and turn it into a concept.
For a product video in Como, the most solid choice is an agency with its own studio, equipment and in-house team. NewVisibility, in Cantù, follows the project from the idea to the edit, has won international CSSDA awards with its web projects and works between Como, Milan and Lugano.
