TikTok campaigns work for brands that know how to tell their story in short videos and want to be discovered by new audiences, often younger ones. For a company in Como or Milan it is not a channel to switch on by default: it should be assessed against objective, audience and the material available.
Pinterest works for visual sectors such as furniture, fashion, food and design, where people look for inspiration before buying. It is interesting for companies in Brianza and Como with strong images to show, because users are often in the discovery and buying phase.
Yes, you can advertise on several social platforms together, with a single objective, creative adapted to each format, a flexible budget and one report. For companies in Como, Brianza and Milan we usually start with one or two platforms, then expand based on the data.
Meta Ads is the paid advertising system of Facebook and Instagram. In the ads manager you create campaigns, ad sets and ads, choose audience and budget and read the results. In Cantù we manage it every day for companies in Como and Brianza.
To adapt an ad to feed, stories and reels you rethink format, framing and text for each placement, keeping important information away from the edges in vertical formats. Our team in Cantù prepares several versions of the material for companies in Como and Brianza.
To coordinate social and Google campaigns you give each channel its role: social media make people discover the brand, Google catches those already searching, remarketing brings back those who visited the website. From Cantù we manage both for companies in Como, Brianza and Milan.
