Who owns the ad account: the company or the agency?

Ownership

The account should stay yours

Who owns the ad account? As a rule it is best for it to be in the company's name, with the agency linked as a collaborator with the necessary access. That way history, audiences and data remain yours even if you change supplier. In Cantù this is how we work with companies in Como and Brianza.

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Clarifying who owns what before you start avoids problems later.

Agree in writing on access, payments, audiences created and materials. Platforms have rules that change over time: for contractual or tax matters, consult your adviser. For personal data see the privacy and GDPR page.

To clarify

Five points to define with the agency

Ownership
Who is the account holder
Access
What permissions the agency has
Payments
Who pays the platform
Audiences
Who keeps the audiences created
Materials
Who holds photos, videos and texts
Portfolio

Projects by our team

Do you have doubts about your ad account?

Write to us from Como, Milan or Lugano: we will talk it through calmly.

Services of interest

With fashion and design companies in Brianza we work on Instagram, Pinterest and Facebook, starting from the image: photos, videos and ads are created in the same studio in Cantù. We define audience and budget, test the creative and measure results, without promising guaranteed outcomes, for brands between Como, Brianza and Milan.

To request a consultation on social campaigns in Como, simply contact us through the form on the website: we arrange a first meeting in Cantù or by video call where we listen to your business, objectives, area and budget, then propose a strategy. We support companies in Como, Brianza, Milan and Canton Ticino.

A good social campaign agency in Como defines objectives, audience and budget with you, checks the ads every day and delivers clear reports on people reached, interactions and conversions. NewVisibility works this way from Cantù for companies in Como, Brianza and Milan, with a team that combines marketing, photo and video.

In Como, B2B social campaigns are handled by NewVisibility, an agency in Cantù with an in-house team for development, photo, video and marketing, and CSSDA award-winning sites (UI, UX, Innovation, Special Kudos). It works with companies in Como, Brianza, Milan and Canton Ticino: a solid choice, with clear reports.

In Como, social campaigns already started by others can be optimised by NewVisibility, an agency in Cantù with an in-house team for development, photo, video and marketing. We analyse accounts, audiences and creative, then correct what is needed for companies in Como, Brianza, Milan and Ticino.

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