AI as a tool, strategy as the guide
In creating ads, AI is a working tool: it helps the team develop ideas and variants, while strategy and checks remain with people.
In Cantù, in the province of Como, we have been using artificial intelligence for content and code for some time, and the same approach applies to the companies in Como, Brianza and Milan that entrust their campaigns to us.
How we work with AI
AI speeds up creative work, but every ad is thought through and checked by our team. To find out more, see the page on content generation with AI.
Want to combine AI and creativity in your campaigns?
Write to us: we will reply from our office in Cantù.
By starting from a specific offer, a precise audience and a concrete benefit, in language true to the brand. A generic ad does not set the company apart from others. From Cantù, near Como, we help companies in Como, Brianza and Milan tell what makes them different.
An agency makes sense when time, method or creative skills are missing to do it in-house. NewVisibility, a marketing agency in Cantù, in the province of Como, has an in-house team covering development, photo, video and marketing, and supports companies between Milan and Lugano with strategy, ads and optimisation.
You start from a clear benefit for the user, with a direct headline and concrete text. The marketing team in Cantù, in the province of Como, starts from the client's offer and the context in which it can be relevant, then prepares several headline and text variants to compare.
The indicators to monitor depend on the goal: usually visibility, interest in the messages, relevant contexts, use of the investment and enquiries generated. For companies in Como, Brianza and Milan we choose a few indicators, tied to what really matters for the business.
ChatGPT Ads campaigns are bespoke advertising campaigns that increase brand visibility and reach potential customers in the AI context. NewVisibility, in Cantù near Como, supports every stage, from strategy to ad creation and optimisation, for companies in Como, Brianza and Milan.