These are the topics we usually cover.
It starts here
The first meeting
The first meeting with the newsletter agency is to understand your company, your audience, the contacts you already have and your goals. From Cantù, in the province of Como, we meet at our office or online with companies in Como, Brianza and Milan. You do not need to arrive with everything ready: we start from what you have.
What we talk about
The topics of the meeting
- Newsletter goals and the audience it speaks to
- Existing database, where contacts come from and connected systems
- Current design, brand and available content
- Management delegated to the agency or run on your own on the platform
After the meeting you receive a clear proposal, built around your company.
The proposal says what will be done, who will do it and how the work is measured, without promising guaranteed results. If you already have a website, we assess how to connect sign-ups and lists: also read the page Website.
Book the first meeting
Write us a few lines about your company: we will get back to you to set a date.
To change newsletter provider you export the list and subscription history, check the contacts, adapt the design and set up the new sending. NewVisibility, in Cantù in the province of Como, supports companies in Como, Brianza and Milan; for consent, speak with your own consultant.
Newsletter, social media and creative strategy work together by sharing goals, tone and calendar: social media help people discover the brand, the newsletter speaks directly to contacts. The Cantù team coordinates the channels for companies in Como, Brianza and Milan, so the message stays consistent.
NewVisibility manages newsletters for furniture, fashion, industry, pharmaceuticals, institutions, services and horeca. From our Cantù office, in the province of Como, we support companies in Como, Brianza, Milan and Canton Ticino, adapting content and sending pace to each sector's audience.
Segmenting a database means splitting contacts into homogeneous groups, by language, interests or customer type, to send each one relevant content. For companies in Como, Brianza and Milan we set up segments in the sending platform, so every newsletter reaches the right person with the right message.
To connect the newsletter to your website you add sign-up forms to the site that send contacts directly to the sending platform. NewVisibility develops the website in Cantù, near Como, and also manages the newsletter for companies in Como, Brianza, Milan and Canton Ticino.