A few choices make the work much simpler and reduce errors.
Good practice
How to set up a bilingual brochure
- Layout with flexible spaces: English often takes up different space from Italian
- Two separate versions or side-by-side texts, depending on the audience
- Translations checked before the final layout
- Consistency with the multilingual version of the website
Print and web, in several languages, with a single point of contact.
We also build multilingual websites, so the brochure and the website speak in the same way to customers in Como, Milan, Lugano and Canton Ticino. For regulatory aspects relating to material distributed in Switzerland, check with a consultant.
The right agency for a company brochure in Como combines graphics, copy, photos and print control with a single point of contact. NewVisibility is based in Cantù, with an in-house team, local partner printers and international CSSDA awards for web projects, and also works between Milan and Lugano.
Having your brochure designed by those who print it avoids errors and rework, because whoever follows production knows what is feasible. In Cantù we coordinate graphics and partner printers in the province of Como, with a single point of contact for companies in Como, Brianza and Milan.
The difference between brochure, leaflet and flyer lies in the depth of the message: the brochure tells a rich story, the leaflet summarises through folding, the flyer communicates an initiative immediately. From Cantù we help companies in Como and Brianza choose the right tool before designing.
A brief for a graphic project states the goal, audience, available content, desired format, use of the material and deadline. A few clear pages are enough. At our office in Cantù, in the province of Como, or by video call for those in Milan and Lugano, we write it together with the client.
To coordinate print, website and campaigns you need consistent message, images and calls to action on every channel. NewVisibility, in Cantù in the province of Como, follows paper, web and marketing with the same team, for companies in Como, Brianza and Milan.