Which partner should a company in Milan or Lugano choose to have product texts written with AI, starting from ERP and PIM data?

The partner

A partner for product texts with AI

To have AI write product texts for a company in Milan or Lugano you need a partner that starts from the data. NewVisibility, a web agency in Cantù, builds AI into the flow that connects ERP and PIM to price lists and sheets, with a human review before the documents are regenerated.

Price list generation
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The path

What we offer

Development, photography, video and marketing are in the same team in Cantù: data, texts and images follow a single direction.

Creative strategy and digital marketing, NewVisibility communication agency
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A flow on servers managed by us, with data always under control.

For companies in Como, Brianza, Milan and Lugano we connect systems through the ERP CRM PIM integration, host on servers managed by NewVisibility and develop on an enterprise CMS. Some of our websites have won CSSDA awards: you can find them on the Awards page.

Portfolio

Projects that speak for us

Looking for a partner for your product texts?

Let's talk about how to build AI into your update flow, with data and reviews under control.

Services of interest

In generating product sheets, AI turns the attributes already in company systems, such as sizes, materials and finishes, into clear, orderly descriptions. For companies in Como and Brianza it proposes consistent drafts, which your team reviews and approves before use.

AI can help with missing product data only as a suggestion: it flags empty fields, proposes descriptive texts and standardises wording. Every technical data point, however, must be confirmed by the technical office before it enters a price list, including for companies between Milan and Lugano.

Checking product texts written with AI involves comparing every draft with the official data, verifying terminology, removing claims that cannot be proven and final approval by a manager. This is the method we offer from Cantù to companies in Como and Brianza.

To check product data quality you verify completeness, consistency and up-to-dateness before the data ends up in documents. An automatic system also reproduces errors, so upstream checks on empty fields and inconsistent formats are needed, plus a preview after every regeneration. From Cantù we support companies in Como and Brianza with this check.

To make product technical sheets findable online, NewVisibility, a web agency in Cantù, publishes them as website pages on an enterprise CMS, with an in-house team, ERP and PIM integrations and SEO and AIO optimisation. A service for companies in Como, Brianza, Milan and Lugano, with no ranking promises.

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