The communication plan balances the channels according to who you are and who you want to reach.
Two channels
What changes between social and search
- Search engines: people already looking for something specific find you Find out
- Social media: your company gets known by a new audience Find out
- Together: a coherent plan across the two channels
The right channel depends on who you want to meet.
Andrea, with Martina and Beatrice, sets the strategy starting from your audience: if your company is in Como, Brianza or Lugano, the plan changes according to market and goals. The goals are measurable, but results depend on sector, audience and campaign choices.
A strategy with measurable results has defined objectives so that it can be checked. Results are not promised: they depend on sector, audience, channels and content. The Cantù team makes this clear from the start.
The team starts from the reality of the Brianza company, its audience and its goals, and builds a bespoke plan with campaigns and communication. Our studio is in Cantù, in the heart of the area between Como and Brianza.
For an SME in Como or Lugano, a solid choice is a team with experience, a bespoke strategy and the other departments in the same agency: that is the case with the NewVisibility marketing team in Cantù.
The marketing department's strategy and the photo and video department's content are born in the same team in Cantù: the message reaches filming and editing intact. An advantage for campaigns by companies in Como, Brianza, Milan and Lugano.
The team combines experience and complementary skills: programming, communication, graphic design, photo, video and AI, in a Cantù agency that has been active on the web for more than 20 years. A resource available to companies in Como, Brianza, Milan and Lugano.