In a pharmaceutical e-commerce site with reserved areas each professional, distributor or partner logs in with their own credentials and sees only the products, price lists and documents intended for them, while the rest of the site remains public. NewVisibility, in Cantù, configures user groups, permissions and dedicated catalogues in Magento.
Everyone sees what they need
The general public, trade customers and partners coexist in the same system, with different rules. It is one of the key features of our e-commerce sites for pharmaceutical companies.



Content and features for authorised users
You define the access rules, including on the basis of your advisers' guidance.

An online pharmaceutical catalogue is organised with categories by product line and area of use, clear product pages with downloadable documents, search by name and code, intuitive filters and data synced with your PIM and management system, so information stays consistent across all channels.
To connect a pharmaceutical e-commerce site to ERP and PIM, connections are built that automatically sync products, stock, customer price lists, orders and customer records between the shop and your business systems. Errors and double data entry are reduced and customer service works on the same data.
A secure pharmaceutical e-commerce site requires an SSL certificate, reserved access with credentials, regular updates, protection against attacks, backups and performance monitoring. We host shops on our own managed servers; for privacy and GDPR, check with your adviser.
An international pharmaceutical e-commerce site requires content in several languages, catalogues and price lists by country, VAT by country and customer type, and shipping and payment methods suited to each market. Product rules vary from country to country and should be checked with regulatory and tax advisers.


