What is a TXT record used for?

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TXT record

What a TXT record is used for

The TXT record is a DNS entry that holds free text and is used to verify ownership of the domain or to declare rules, for example for email.

It is the record many external services use to make sure the domain really is yours. For companies in Como, Brianza and Milan it is also the basis of SPF, DKIM and DMARC, the rules that help servers recognise legitimate emails.

Domain verification

A code in the TXT record proves to a service that you manage the domain.

Email rules

SPF, DKIM and DMARC are published precisely as DNS records.

Tidy management

With the Cantù team the records stay documented and free of duplicates.

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Portfolio

Domains and email we manage every day

Has a service asked you to add a TXT record?

Send us the request: we handle it from our office in Cantù, in the province of Como.

Services of interest

To verify a domain on Search Console, you usually add a TXT record supplied by the service to the DNS, then check the verification. The same principle applies to other tools. In Cantù, in the province of Como, we do it for companies in Brianza and Milan.

An incorrect DNS configuration in Lugano can be fixed by NewVisibility, an agency based in Cantù (Como) that also supports companies in Canton Ticino. We analyse the DNS zone, correct the records and check that website and email work again, with our own servers and team.

A company's DNS should be managed by a single competent contact, the same one that looks after website, domain and email, with the domain registered in the company's name. This is the model we apply in Cantù, near Como, for businesses in Brianza, Milan and Ticino.

SPF, DKIM and DMARC are three email authentication systems: SPF lists the servers authorised to send, DKIM signs the message, DMARC decides what to do if the checks fail. They are good practice for businesses in Como, Milan and Lugano.

The server has a significant effect on website response time, together with code, content weight and configuration. That is why in Cantù, in the province of Como, we optimise hosting and website together, also for companies in Brianza, Milan and Lugano with content-rich projects.

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