The cost of a social media campaign for a restaurant is not a fixed figure: it depends on the objective, the audience you want to reach, the platforms chosen, the creative, the duration and the level of management and reporting. There are two separate items: the advertising budget, paid directly to the platform, and the agency fee for strategy, management and reporting. At NewVisibility, in Cantù, we set the budget together with you.
The factors that affect the cost
Before preparing a quote for your venue we look at these elements, so you know exactly what you are paying for and why.
A budget monitored day by day
Once agreed, the budget does not stand still: we monitor it every day, test different ads and move resources to the ones that perform best. At the end you receive a clear report with people reached, interactions and conversions.
See how we work on social media campaigns for restaurants and bars.

Social campaigns for restaurants

To advertise a restaurant, Facebook and Instagram play different roles: Facebook offers wide reach and advanced targeting, useful for being found locally and collecting contacts; Instagram is the visual channel for dishes and spaces, with feed, reels and stories. NewVisibility, in Cantù, helps you decide where to invest based on your objectives and audience.
With geo-targeted ads, a restaurant shows its ads to people who live or pass near the venue, combining location, age and interests. It is the most direct way to become known in your local area. NewVisibility, an agency in Cantù, in the province of Como, sets up targeting for restaurants and bars in Como, Brianza, Milan and Lugano.
Remarketing for restaurants reaches people who have already visited your website or interacted with your profiles again, with a tailored message: a themed evening, a new menu item, an event. You can also build audiences similar to your best customers. NewVisibility, in Cantù, includes it in social campaigns for restaurants and bars.
In a restaurant's social media ads, content that follows the menu and the season works well: dishes of the day, new menu items, themed evenings and events, told through photos and vertical videos for reels and stories. Each creative should be adapted to the platform. NewVisibility, an agency in Cantù, prepares content and campaigns for local venues.
To promote a venue event on social media you need a sponsored campaign with a clear objective, a local audience selected by age and interests, dedicated creative and a budget monitored daily. Remarketing helps remind people who have already shown interest. NewVisibility, in Cantù, manages these campaigns for restaurants in Como and Brianza.

