How do you track the traffic coming from ChatGPT Ads?

To track the traffic coming from ChatGPT Ads you need to define in advance what to measure and set up the website to recognise where visits come from and what actions are taken.

Without measurement in place, campaign data stays partial. Technical tracking is not in itself included in campaign management: it is complementary work on the website, which our Cantù team can assess with you, for companies in Como, Brianza and Milan.

Decide what to measure

You start from the goal of the campaign: visits, contact requests or other actions useful to the business.

Prepare the website

The website must be able to tell where visits come from and record relevant actions, in line with privacy rules.

Read the data

The data collected feeds into the campaign reports and helps decide what to optimise.

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Want to understand where your contacts come from?

Talk to us: we work from Cantù with companies between Como, Milan and Lugano. For legal questions about data, consult an adviser.

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