How do you handle bilingual Italian-English layout for Lugano and Ticino?

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Creative strategy and digital marketing, NewVisibility communication agency
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Bilingual

Laying out in Italian and English

Bilingual Italian-English layout is handled by providing space for two languages from the start: texts are not the same length, so the grid must be able to accommodate them without weighing on the page.

For companies in Lugano and Ticino, and for those in Como and Milan who work abroad, in Cantù we design publications in which the two versions sit together in an orderly way.

Solutions

How to place two languages together

The choice depends on the amount of text and the use of the publication.

Side-by-side columns
Italian and English next to each other, for short texts
Separate sections
First one language, then the other
Two editions
One publication for each language
Text review
Translations to be checked by a native speaker
Consistency

One team, one style

Keeping the same style in both versions avoids differences in tone and appearance. If you want the same approach on the web too, find out about our services for Ticino.

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Portfolio

Completed projects

A publication for Italy and Switzerland?

Write to us: we will reply from Cantù.

Services of interest

Page layout and editorial design in Como is handled by NewVisibility, an agency with an in-house team in Cantù that combines graphics, photo and video and follows printing with partner printers in the province of Como. We work for companies in Como, Brianza, Milan and Canton Ticino on catalogues, brochures and publications.

Because in a team that also produces photo and video, images and page layout are created together: photographs are conceived for the pages they will appear on, with more consistency and fewer hand-offs between suppliers. This is how we work in Cantù for companies in Como, Brianza and Milan.

The layout of a catalogue organises text, images and product sheets into orderly pages, so that readers browsing find what they are looking for straight away. It matters because it turns the catalogue into a sales tool. In Cantù we take care of it for companies in Como and Brianza, keeping consistency from the cover to the last page.

A print-ready PDF is exported in CMYK, with embedded fonts, suitable images, bleed and crop marks, according to the printer's requirements. In Cantù, in the province of Como, we prepare PDFs for catalogues, brochures and leaflets.

An in-house graphics, photo and video team works in the same studio: it designs the layout, produces the images and follows printing with a single point of contact. NewVisibility, in Cantù in the province of Como, makes it available to companies in Como, Brianza and Milan.

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