Bellotti Ezio Arredamenti Production of a corporate video on classic furniture in Cabiate
Production of a corporate video on classic furniture in Cabiate Photo/Video
Bellotti Ezio corporate video: technique and craftsmanship in classic furniture
Bellotti Ezio, a company specialising in classic and modern furniture based in Cabiate, in the province of Como, has commissioned NewVisibility to produce a corporate video showcasing how its furniture is crafted. In recent years, corporate videos have become one of the best ways to showcase a company and its products.
The video brings together the design and manufacturing stages, from the choice of fabrics to the technology used for cutting wood, right through to the hand-finished details, such as gilding, with brief on-screen captions in English explaining the key steps. The result is a portrait of a company that combines technology with traditional craftsmanship.
The main video is in 16:9 widescreen format (1920x1080) and runs for 2 minutes and 14 seconds. The video is designed for use on the website and in commercial presentations, including overseas.
A corporate video allows you to show clients and suppliers what is difficult to explain in words: the working environment, the people, the machinery and working methods. Designed to be split into several parts, it can be used on every page of the client’s website to explain processes, products and services.
The video department that oversees the project from concept to delivery
NewVisibility’s video department consists of Andrea, who is in charge of creative direction, and Marco and Edis, who are the hands and eyes behind the camera, from filming to editing and post-production. Corporate videos are designed to be split up: in addition to the full-length film, shorter clips are produced for inclusion on the website to explain processes, products and services.
The video production service oversees every project from concept to final edit. For filming, we use 300 to 1,200-watt LED lights, sliders, dollies and Ronin gimbals, all of which we own. We also use drones for location and corporate videos. If you have a business, a product or a space to showcase, start with our video service.
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NewVisibility, a video production agency in the province of Como.
As the video is also aimed at international customers and partners, the on-screen text makes it easier to understand even without sound.
The main video is in 16:9 landscape format (1920x1080). For Reels and Stories, you can create a portrait-oriented video from the same footage.
Our corporate videos are designed to be split into several parts: as well as the full-length video, short clips are created to be embedded on the website to explain processes, products and services.
For filming, we use LED lights ranging from 300 to 1,200 watts, sliders, dollies and Ronin gimbals, all of which we own. We also use drones for location and corporate videos.
The video department consists of Andrea, who is in charge of creative direction, and Marco and Edis, who handle filming, editing and post-production. From the site visit to the delivery of the files, the team remains the same.
It depends on the number of shooting days, the number of locations or sets, the people involved, the duration and the formats to be delivered. We start with a site visit and a shot list, then draw up a quote.