How do you use NFC and QR code at the stand?

To get back in touch with people who read your card after the event, you can use retargeting: opening the profile can trigger ads on social and the web. Data and consent must be handled correctly: check the setup with your privacy consultant, even if your company is between Como and Milan.

To show products at a trade fair through the card, link the profile page to product pages, photos and videos on your website: a solution suited to exhibiting companies in Como and Brianza. Whoever reads the card immediately sees what you offer; the content is defined during the project phase.

At a networking event in Como, Milan or Lugano, the NFC card lets you share your contact details with a gesture, without hunting for pen and paper. Whoever meets you opens your page and finds who you are and how to reach you, with an image consistent with your company's.

To make the NFC card recognisable and distinctive you need a clear graphic idea, consistent with the brand and repeated in every detail. The page the card opens also matters, with images, video and content crafted by our team in Cantù, for companies in Como, Brianza, Milan and Lugano.

A printed business card is still useful at formal meetings, with contacts who prefer paper or when you want to leave something tangible. For companies in Como and Brianza we pair it with NFC or a QR code, so the details are updated without reprinting.