Which integrations does a fashion brand need?

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Fashion

Consistent collections, sizes and availability

A fashion brand needs to integrate its management system, PIM and any e-commerce, because collections, sizes, colours and availability change from season to season.

By connecting the systems via API, product data reaches the website already organised and does not have to be copied. We work from Cantù, in the province of Como, for brands and showrooms in Como, Brianza, Milan and Lugano. For online sales see the E-commerce page.

Flows

What gets automated for fashion

A few examples of useful connections for brands and showrooms.

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NewVisibility, communication and digital marketing agency in Cantù
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  • Product data from the PIM to the website, also in several languages
  • Availability and item codes from the management system
  • Contacts and professional customers in the CRM
  • Reserved areas for buyers and agents
Portfolio

Fashion and integrations

Do you have a brand and want to connect your systems?

Write to us from Como, Brianza, Milan or Lugano: tell us what you need and we will start from there.

Services of interest

To integrate a hotel website with booking systems, the hotel management system, the booking engine and the guest CRM are connected via API. For properties in the Lake Como area, Brianza, Milan and Lugano, availability and rates stay in the system that governs them and the website shows them up to date.

Pharmaceutical and cosmetics companies in Como, Brianza, Milan and Lugano benefit above all from a PIM connected to the management system and website, to keep product sheets, documents, attachments and translations correct and up to date. Reserved areas for professionals can be added. For regulatory aspects, it is wise to consult your own consultant.

A product configurator connected to the ERP reads components, compatibility rules and codes from the management system through APIs. This way every configuration chosen online matches a real item and becomes a complete quote request. We develop it to measure in Cantù, for companies between Como, Milan and Lugano.

With a PIM, technical sheets, certifications and attachments are linked to each product only once, in the right version and language. The website publishes them automatically, with no files to upload page by page: we build it from Cantù, in the province of Como, reducing the risk of outdated documents.

To connect the website to production processes, website and management system are made to talk through APIs: orders and configurations entered online enter the production department's flow with no manual steps. Our team in Cantù follows these projects for companies in Como, Brianza and Milan.

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